Redesigning Begin’s checkout experience to increase conversion.
UX/UI
COMPETITIVE RESEARCH
DATA ANALYSIS
USABILITY TESTING
A/B TESTING
Transforming complex AI security workflows into an intuitive review experience, driving a 78% increase in ACV.
UX/UI
USER RESEARCH
COMPETITIVE RESEARCH
DATA ANALYSIS
USABILITY TESTING
PRODUCT DEFINITION
Designing the quiz recommendation product detail page to optimize conversion.
UX/UI
COMPETITIVE RESEARCH
DATA ANALYSIS
USABILITY TESTING
Redesigning the activity pages to increase conversion for KidPass’ two-sided marketplace.
UX/UI
COMPETITIVE RESEARCH
DATA ANALYSIS
Designing a self-service dashboard for the kids activity providers of KidPass’ two-sided marketplace to improve supply.
UX/UI
COMPETITIVE RESEARCH
DATA ANALYSIS
USABILITY TESTING
PRODUCT DEFINITION
Redesigning the navigation on the KidPass iPhone app to increase usage & retention.
UX/UI
COMPETITIVE RESEARCH
DATA ANALYSIS
Designing a platform-wide compliance system that highlights application AI risk, resulting in a 19% ACV increase.
UX/UI
USER RESEARCH
COMPETITIVE RESEARCH
DATA ANALYSIS
PRODUCT DEFINITION






